Made O'Meter
Discover where a brand or product originates
Lands' End is an American lifestyle brand that began as a mail-order yachting supply business in Chicago. Founded by Gary Comer in 1963, the company famously derived its name from a typo in its first catalog where the apostrophe was misplaced. It evolved from nautical gear to become a major retailer of classic American casual wear, outerwear, and high-quality swimwear.
Historically, the brand was acquired by Sears in 2002 but was later spun off as a standalone public company in 2014. While the brand originated in the United States, its manufacturing is global, occurring in multiple countries including Vietnam, China, and El Salvador. Today, Lands' End is a publicly traded entity on the NASDAQ exchange, operating as its own ultimate corporate parent with a focus on multi-channel retailing through digital platforms and brick-and-mortar storefronts.
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