Goldfield Tea

Goldfield is a private label brand primarily associated with the European discount grocery chain Lidl. The brand offers a diverse range of tea products, including classic black tea, green tea, and various herbal infusions. Because it is a private label, the manufacturing location varies depending on the region of sale; however, a significant portion of its tea blending and packaging occurs in Germany to serve the continental European market.

The Goldfield brand was developed specifically for Lidl to provide a high-quality yet affordable alternative to major tea brands. It is owned and managed by the Schwarz Group, which is one of the largest retail groups globally. The brand is strictly distributed through Lidl's extensive network of stores across Europe and the United States, positioning it as a key player in the affordable beverage segment.