John Player Velouté cigarettes

John Player Velouté is a cigarette brand sold prominently in Canada, known for its distinctive brown 'plain packaging' required by Canadian federal law. The brand has historical roots in the United Kingdom, established by John Player in the 19th century.

Today, the brand in Canada is owned and manufactured by Imperial Tobacco Canada, which is a subsidiary of British American Tobacco (BAT). While the brand's heritage is British, the specific version found in Canada is produced domestically to comply with local regulations and market preferences. The ultimate owner, British American Tobacco, is one of the world's largest multi-category consumer goods businesses, headquartered in the United Kingdom.