Império Pilsen beer

Império is a Brazilian beer brand launched in 2017 by Cervejaria Cidade Imperial. It focuses on the 'Puro Malte' (pure malt) segment, highlighting that it is made solely with water, malt, and hops without adjuncts like corn or rice. The brand rapidly grew in the Brazilian market by positioning itself as a premium yet accessible option. Manufacturing is carried out in large-scale modern plants located in Brazil, specifically in Petrópolis and Frutal.

The brand is owned by Cervejaria Cidade Imperial Petrópolis, a company led by entrepreneur Francisco de Orleans e Bragança, a member of the Brazilian Imperial family. This connection to Brazilian monarchy history is reflected in the brand's name ('Empire') and its visual identity, featuring crowns and imperial symbols. The company remains an independent Brazilian entity and is not part of the major global beverage conglomerates like AB InBev or Heineken.