ja! Pistachios

The ja! brand is a well-known private label primarily found in German REWE supermarkets. It was established by the REWE Group to offer high-quality products at entry-level price points. The brand covers a vast range of household and food items.

These pistachios are typically sourced from global producers in the USA (California) or Iran, depending on the harvest and season, and are then processed, roasted, and packaged in Germany at facilities contracted by REWE. As a store brand, ja! is exclusively owned and managed by the REWE Group, which is one of the leading trade and tourism groups in Germany and Europe.