Made O'Meter
Discover where a brand or product originates
Urkraft is a well-known Norwegian brand of oat products, deeply rooted in the agricultural traditions of Scandinavia. The product, 'Lettkokte Havregryn' (Quick-cooking oats), is manufactured in Norway by Norgesmøllene, utilizing locally grown grains. The brand itself was created by Norgesmøllene to emphasize the natural energy and strength derived from oats, often associated with a healthy, active lifestyle. Norgesmøllene AS is one of Norway's leading millers and is ultimately owned by the Cernova Group, a major player in the Norwegian food and grain industry headquartered in Bergen.
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