Hofmaier's Gurken-Sülze

Hofmaier is a private label brand primarily associated with the German discount supermarket chain Netto Marken-Discount. This specific product, Gurken-Sülze (cucumber souse), is a traditional German meat delicacy consisting of pork and cucumber pieces set in savory jelly.

As a private label, the product is manufactured by various German meat processing partners exclusively for the retailer. The brand is deeply rooted in the German retail market, catering to consumer demand for traditional deli and sausage products. The ultimate ownership lies with the Edeka Group, which owns Netto Marken-Discount, making it part of one of Germany's largest retail cooperatives.