Made O'Meter
Discover where a brand or product originates
Radox is a historic personal care brand that has been a household name for over a century. Founded in the United Kingdom in 1908 by Ralph Slack, the brand originally gained popularity for its herbal bath salts designed to ease tired feet and muscles. The name 'Radox' was coined from 'Radiant Oxygen,' reflecting the brand's focus on rejuvenation and relaxation through natural extracts.
Over the decades, Radox expanded its product line to include shower gels, bubble baths, and hand washes, maintaining its signature emphasis on botanical blends and fragrance therapy. The brand's ownership has shifted through several corporate acquisitions. It was notably a part of the Sara Lee Corporation's personal care portfolio until 2011, when it was acquired by the multinational consumer goods giant Unilever.
Today, Radox products are manufactured in multiple locations globally to serve various international markets, with significant production facilities in the United Kingdom and Europe. As a Unilever brand, it benefits from an extensive global distribution network, continuing its legacy as one of the most recognized bathing brands in the world.
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