Wrigley's Extra Professional Fresh Strawberry chewing gum

Wrigley's Extra is a globally recognized brand of sugar-free chewing gum. It was launched in 1984 as the first sugar-free gum from the William Wrigley Jr. Company. The brand has since become a leader in the oral care confectionery segment, often endorsed by dental associations for its tooth-friendly properties.

While the brand originated in the United States, it is now part of the Mars, Incorporated portfolio following a major acquisition. In Europe, most Extra products are manufactured in large-scale facilities located in Poland and France to serve the continental market. The brand continues to innovate with functional variants like the 'Professional' line seen here, which focuses on a clinical clean feel and dental health.