WICK VapoRub topical ointment

WICK VapoRub, known as Vicks VapoRub in most of the world, is an iconic mentholated topical ointment used to relieve cough and cold symptoms. The brand's journey began in Greensboro, North Carolina, USA, where pharmacist Lunsford Richardson created the balm in the late 19th century. In German-speaking markets, the brand is marketed as 'WICK' rather than 'Vicks' to avoid phonetic associations with a German slang term.

Today, the brand is owned by the American multinational consumer goods corporation Procter & Gamble (P&G). Products sold in the European market are frequently manufactured at P&G's global manufacturing center in Gross-Gerau, Germany, which specializes in healthcare and personal care products. This facility serves as a primary source for the distribution of WICK products across the European continent.