Vivi Bene Selex Barista Oat Drink

Vivi Bene is a specialized private label brand developed by Selex Gruppo Commerciale, focused on health-conscious and organic dietary options. This specific product is a 'Barista' edition oat drink, designed to froth like traditional dairy for use in coffee and cappuccinos. It is produced using organic Italian oats, emphasizing a local supply chain and high-quality agricultural standards.

The brand is part of the extensive portfolio of Selex, one of the largest retail procurement and distribution groups in Italy. Founded in Trezzano sul Naviglio, the group operates through a network of affiliated regional retailers. The manufacturing processes for the Vivi Bene line are primarily outsourced to specialized Italian food and beverage producers that meet the brand's 'Bio' (organic) and 'Vivi Bene' health criteria, ensuring that the brand remains a staple in the Italian large-scale retail sector.