Salling Shaving Gel

Salling Shaving Gel is a private label personal care product from Salling Group, Denmark's largest retailer. The brand name 'Salling' originates from the founder Herman Salling, who established the first department store in Aarhus, Denmark, in 1906. This specific product is part of their value-driven house brand range, which covers everything from food to hygiene items.

The product is primarily manufactured in Denmark through partnerships with local cosmetic and personal care contract manufacturers. Since it is a private label brand, it is exclusively sold in Salling Group's own retail chains, including Netto, Føteks, and Bilka. The brand is owned by the Salling Group, which is controlled by the Salling Foundations, ensuring that a significant portion of profits are reinvested into Danish culture and society.