Coop Basmati Rice Boil-in-Bag

Coop Basmati Rice is a private-label product offered by the retail cooperative Coop. Basmati rice is traditionally grown in the Himalayan foothills of India and Pakistan, which is the primary source for this product. As a store brand, the manufacturing and packaging are often handled by regional suppliers across Europe to serve local markets like Sweden. The brand is owned by the cooperative movement, ensuring a focus on consumer-driven value.