Odorex Active Care deodorant

Odorex is a well-established personal care brand with deep roots in the Dutch market, originally founded in the Netherlands. It has been a household name for decades, known primarily for its effective antiperspirants and deodorants designed for various skin types and activity levels.

Today, Odorex is a part of the Sodalis Group, an Italian multinational beauty and personal care company that acquired several brands from previous owners like KKR (Global Beauty Store) and Unilever. While the brand has its origins in the Netherlands and remains very popular there, production is distributed across various European facilities within the Sodalis Group's manufacturing network. The brand's parent company, Sodalis, is headquartered in Lodi, Italy, and manages a diverse portfolio of health and beauty brands across the European market.