Benefit BADgal Royalty Make-up Set

Benefit Cosmetics, originally founded in San Francisco, California, is a global leader in the beauty industry. The BADgal Royalty Make-up Set features iconic products like the BADgal BANG! mascara. While the brand carries a distinct American heritage, its manufacturing process is global, with components and formulations often produced in countries like France, the United States, and Japan to meet international quality standards.

Since 1999, Benefit Cosmetics has been under the ownership of LVMH Moët Hennessy Louis Vuitton, a French multinational luxury goods conglomerate. This acquisition allowed the brand to expand its reach significantly across Europe and Asia, solidifying its position as a household name in premium cosmetics while maintaining its signature playful and quirky branding.