Øgo Økologiske Havrekiks

Øgo is a private label brand primarily associated with the Danish retail group Salling Group. This specific product, Økologiske Havrekiks (Organic Oat Biscuits), is marketed as an affordable organic option for consumers in Denmark.

The brand was developed by Salling Group to compete in the organic food segment within their own stores, such as Netto, Føtex, and Bilka. While the brand is Danish by origin and management, the manufacturing of their various snack products often takes place across various specialized factories in Europe to maintain competitive pricing and high organic standards. The ultimate ownership lies with the Salling Foundations, ensuring that the company's profits help support Danish culture and society.