Vileda cleaning tools and products

Vileda is a premier global household cleaning brand known for its high-quality cleaning tools including mops, brooms, gloves, and cloths. The brand's history is deeply rooted in innovation, beginning with the development of the 'Vileda' cloth in Germany, which derived its name from the German phrase 'wie Leder' (like leather) because of its unique texture and durability.

Today, Vileda is a flagship brand under the Freudenberg Group, a German family-owned diversified group with a legacy spanning over 175 years. The manufacturing of Vileda products takes place across multiple countries, including significant production facilities in Germany, Italy, and various other international locations to serve global markets. The brand focuses heavily on sustainable cleaning solutions and advanced fiber technology.

Owned by Freudenberg Home and Cleaning Solutions (FHCS), a business group of the Freudenberg Group, the brand maintains a dominant presence in Europe and is marketed under the brand name O-Cedar in the United States. The ultimate ownership remains with the Freudenberg family, ensuring long-term stability and a continued focus on engineering excellence in the home care sector.