Grown Alchemist Skin Care

Grown Alchemist is a premium Australian skincare brand founded in 2008 by brothers Keston and Jeremy Muijs. The brand is recognized globally for its focus on 'nutricosmetics' and 'biocompatible' skin care, utilizing organic ingredients and scientific research to promote cellular renewal and skin health. Their products are often presented in distinctive scientific-style packaging that emphasizes their pharmaceutical-grade research approach.

While the brand underwent significant ownership changes in the early 2020s, it maintains its core laboratory and manufacturing heritage in Australia. In 2022, the brand was acquired by the L'Occitane Group, but by early 2024, it was transitioned back to private ownership. Specifically, Andre Hoffmann, the former CEO and current Vice-Chairman of L'Occitane International SA, acquired a majority stake to lead the brand into its next phase of independent global growth as a private entity headquartered in London and Melbourne.