Made O'Meter
Discover where a brand or product originates
Andrélon is a historic Dutch hair care brand specifically designed for the local market. It was founded in 1940 by André de Jong in Bodegraven, Netherlands, where it began as a family-run business producing high-quality hair care products. Over the decades, it has become one of the most recognized and iconic hair care brands in the Netherlands, famous for its distinctive purple bottles.
While its origins are deeply rooted in Dutch entrepreneurship, the brand was eventually acquired by the multinational conglomerate Unilever. Today, while the brand remains focused on the Dutch market, its production is integrated into Unilever's global manufacturing network, meaning it is produced in various locations across Europe to serve its core consumer base. It continues to be a market leader in the hair care category under Unilever's beauty and personal care portfolio.
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