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Discover where a brand or product originates

Pantene Pro-V Restauration Shampoo

ownerProcter & Gamble (USA)
originSwitzerland
manufacturedPrimarily in Brazil, but also produced in other locations

Pantene is one of the world's most recognized hair care brands, originally founded in Switzerland in 1945 by Hoffman-La Roche. The name 'Pantene' refers to the origin of the product, which was based on Panthenol, a pro-vitamin B5 ingredient. The brand quickly gained international fame for its therapeutic properties for hair.

In 1985, the brand was acquired by Procter & Gamble (P&G). Since then, P&G has expanded Pantene into a global powerhouse with manufacturing facilities across many countries, including Brazil, where it serves the local Latin American market. Today, Pantene remains a flagship brand in P&G's extensive portfolio of consumer goods, continuing its legacy of hair health innovation.

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