Axe Recharge Sport Refresh Shower Gel

Axe, known as Lynx in the United Kingdom, Ireland, Australia, and New Zealand, is a globally recognized grooming brand founded in France in 1983. It was originally launched by Unilever as a scented body spray and has since expanded into a comprehensive range of personal care products including shower gels, shampoos, and deodorants.

Today, Axe is owned by the British multinational consumer goods giant Unilever. Manufacturing for Axe products occurs in various locations around the world to serve different regional markets. For the European market, products are often manufactured in Germany or Poland. The brand remains a powerhouse in the male grooming sector, focusing on innovative scents and marketing campaigns tailored to younger demographics.