Jacobs Filter Coffee

Jacobs is one of the most prominent coffee brands in Europe, particularly recognized for its 'Krönung' line of filter and instant coffees. The brand's history dates back to 1895 when Johann Jacobs opened a coffee and tea shop in Bremen, Germany. Over the decades, Jacobs evolved from a local German specialty shop into a global household name, known for its distinctive green packaging and its emphasis on coffee aroma.

Today, the brand is under the stewardship of JDE Peet's, a global coffee powerhouse formed by the merger of D.E Master Blenders 1753 and the coffee division of Mondelēz International. While the brand maintains deep roots in German coffee culture, its manufacturing footprint is massive, with major roasting facilities located in Germany to serve the European market, as well as production sites internationally to support its global distribution network.

As of 2024 and looking toward 2026, Jacobs remains a flagship brand for JDE Peet's, which is headquartered in Amsterdam, Netherlands. The brand continues to focus on premiumization and sustainable sourcing, maintaining its position as a market leader in the retail coffee sector across Europe and Asia.