Quest Blueberry Muffin Protein Bar

Quest Protein Bars, specifically the Blueberry Muffin flavor shown, are a prominent product in the functional food and sports nutrition category. The brand was founded in 2010 by Tom Bilyeu, Ron Penna, and Shannan Pena in California, USA, with a mission to create healthy snacks that don't compromise on taste. Since its inception, Quest has become a household name for low-carb, high-protein snacks.

Manufacturing for Quest products is primarily centered in the United States, utilizing various domestic facilities to ensure high protein quality and flavor consistency. The brand underwent a significant corporate change in 2019 when it was acquired by Simply Good Foods Co., a developer and marketer of branded nutritional foods and snacking products. Today, Quest operates as a major subsidiary within the Simply Good Foods portfolio, which also includes the Atkins brand, and is headquartered in Denver, Colorado.