DIG Laundry Detergent

DIG is a premium Norwegian laundry detergent brand that focuses on effective cleaning performance combined with high environmental standards. The brand positions itself as a modern household solution that balances chemical efficiency with dermatological and ecological considerations.

The product is primarily manufactured in Norway, ensuring local supply chain efficiency and adherence to strict Nordic manufacturing regulations. Its ownership is held by Orkla, one of the largest consumer goods conglomerates in the Nordic and Baltic regions. As part of Orkla's extensive home care portfolio, DIG benefits from the parent company's robust distribution networks across Europe and its commitment to sustainable product development, including reducing plastic waste and chemical footprint.