U Triangles Sésame et Pavot

U Triangles Sésame et Pavot are savory snack crackers under the 'U' private label brand, commonly found in Super U and Hyper U stores across France. These crackers are specifically highlighted for using wheat flour grown in France following good agricultural practices.

The brand 'U' belongs to Coopérative U (formerly known as Système U), one of the leading retail cooperatives in France. Unlike many international brands, Système U functions as a cooperative of independent retailers who own and operate their own supermarkets. Most 'U' branded food products are manufactured by partner factories within France to ensure traceability and support local industry, aligning with the cooperative's commitment to French agriculture and local sourcing.