EDEKA Herzstücke Blümchens 90's Mix fruit gummies

EDEKA Herzstücke Blümchens 90's Mix is a themed fruit gummy product sold exclusively under the private label of EDEKA, Germany's largest supermarket corporation. This specific line is a collaboration with the German singer Jasmin Wagner, better known as 'Blümchen', featuring a '90s nostalgia theme.

As an EDEKA private label product, the brand belongs to the EDEKA Group, a cooperative structure founded in 1898 and headquartered in Hamburg. While EDEKA often sources its private label confectionery from established specialized manufacturers across Germany and Europe, the ultimate brand ownership and quality control remain with the EDEKA Zentrale. The manufacturing is typically concentrated in specialized German facilities to ensure the 'Markenqualität' (Brand Quality) standard promoted on the packaging.