Unox canned soups and smoked sausages

Unox is a household name in the Netherlands, best known for its wide range of canned soups, smoked sausages (Rookworst), and ready-to-eat meals. The brand was established in 1937 by Unilever, originally focusing on meat products to provide convenient and nutritious options for Dutch households. Over the decades, Unox has become deeply ingrained in Dutch culinary culture, particularly through its association with winter comfort foods and the famous 'New Year's Dive' event.

While the brand's heart remains in the Netherlands, manufacturing takes place in various facilities, including the main production site in Oss. The brand's expansion into vegetarian and plant-based alternatives reflects its adaptation to modern dietary shifts while maintaining its traditional identity. Ownership has remained consistent through the corporate structure of its founding multinational parent company.

Today, Unox continues to lead the Dutch market in the ambient food category. As a flagship brand under the Unilever umbrella, it benefits from a global distribution network and extensive research and development resources, ensuring it remains a staple in kitchens across North-Western Europe.