Made O'Meter
Discover where a brand or product originates
Kraina Mięs is a well-known private label brand specializing in fresh meat and poultry products, specifically created for and sold through the Biedronka supermarket chain. The brand emphasizes the freshness and high quality of its products, catering to the Polish consumer's demand for local and reliable food sources. This specific product is minced pork (mięso mielone wieprzowe), neatly packaged for retail sale.
The production of Kraina Mięs products is exclusively located in Poland, utilizing various local meat processing plants and suppliers to ensure the supply chain remains fresh and local. The brand is owned by Jerónimo Martins, a Portuguese multinational company that operates Biedronka in Poland. This partnership highlights a successful blend of international corporate management with deep-rooted local production and distribution strategies within the Polish retail market.
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