Berida Schlemmerfilet Knusprig Kross

Berida is a well-known private label brand primarily sold through the German supermarket chain Penny, which is part of the REWE Group. The product shown, Schlemmerfilet Knusprig Kross, is a frozen seafood dish featuring Alaska Pollock with a crispy breading.

The brand was established to provide high-quality, sustainably sourced seafood to the German market. Most Berida products carry the MSC (Marine Stewardship Council) seal, indicating they meet international standards for sustainable fishing. While the raw fish components like Alaska Pollock are often harvested in the North Pacific, the final processing and packaging are typically carried out in Germany or neighboring European countries to serve the local retail network.

As a private label, Berida is ultimately owned and managed by the REWE Group, one of Europe's leading retail and tourism cooperatives. This ownership ensures that the brand benefits from a robust logistics and quality control infrastructure headquartered in Cologne, Germany.