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Wiesbauer is a traditional Austrian brand specializing in meat and sausage products. Founded in 1931 by Franz Wiesbauer in Vienna, the company is famous for its 'Bergsteiger' sausage and has remained a stalwart of Austrian culinary heritage.
The brand is heavily associated with traditional Austrian recipes, often marketed with the slogan 'Typisch Österreichisch' (Typically Austrian). Most manufacturing takes place in Austria, specifically at their main facility in Vienna-Liesing, where they produce a wide variety of cold cuts, smoked meats, and specialty sausages.
Wiesbauer Holding AG remains an independent, family-owned Austrian company. The ownership has been passed down through generations, maintaining its status as one of the largest and most recognized private meat processors in Austria, independent of large international food conglomerates.
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