Made O'Meter
Discover where a brand or product originates
Rotary Watches is a classic brand with deep roots in Swiss watchmaking history. Founded by Moise Dreyfuss in La Chaux-de-Fonds, Switzerland, in 1895, the brand became famous for its winged wheel logo and its significant role as an official watch supplier to the British Army during World War II.
Today, while the brand maintains its design heritage and international headquarters in the United Kingdom, it is owned by Citychamp Watch & Jewellery Group Limited, a Hong Kong-based conglomerate. Most modern Rotary watches are manufactured outside of Switzerland, utilizing production facilities in China and often featuring reliable movements from Japanese or Swiss suppliers to balance quality with affordability.
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