Vico La Vicoise Sel de mer chips

Vico is an iconic French brand specializing in potato-based snacks, particularly famous for its potato chips and mashed potato flakes. The 'La Vicoise' range, as seen in the image, highlights a traditional slow-cooking method ('Cuisson lente et douce') and emphasizes its French heritage with the use of locally sourced French potatoes.

The brand was originally founded in 1955 in Vic-sur-Aisne, France, by a cooperative of potato growers. Over the decades, it became a household name in France. In 1998, Vico was acquired by the German group Intersnack. Today, the brand remains a leader in the French snack market, maintaining its production facilities in France while benefiting from the extensive distribution and resources of its parent company.