Frosch Essig Reiniger

Frosch is a leading eco-friendly cleaning brand that originated in Germany. It was launched in 1986 by the family-owned company Werner & Mertz, based in Mainz. The brand is known for its commitment to sustainability, using natural ingredients like vinegar (as seen in this vinegar-based cleaner) and cradle-to-cradle manufacturing processes.

Today, the brand remains under the ultimate ownership of Werner & Mertz GmbH. Most of its production is centralized in Germany and Austria to maintain high environmental standards and reduce transport emissions. It has grown from a local pioneer into an international household name for environmentally conscious consumers.