Wiz cheese snacks

Wiz is a popular brand of cheese-flavored snacks, well-known for its crunchy corn-based extruded products often coated in a signature savory cheese powder. The brand has built a significant presence in Southeast Asian markets, particularly in Indonesia and Thailand, where it is a staple in the confectionery and savory snack aisle.

The brand's origin is tied to the Nabati Group, a major Indonesian food manufacturing conglomerate. While the brand originated in Indonesia, manufacturing is now spread across various facilities in Southeast Asia to meet regional demand. This decentralized production allows the company to maintain freshness and comply with local food safety and labeling standards.

Currently, Wiz is owned and operated by PT Kaldu Sari Nabati Indonesia, the flagship company of the Nabati Group. The company has evolved from a small home industry into an international player, exporting its products to numerous countries. The Nabati Group remains a privately held entity headquartered in Bandung, Indonesia, overseeing a wide portfolio of snacks, biscuits, and beverages.