Kellogg's Bluey Multigrain Cereal

Kellogg's Bluey Multigrain Cereal is a licensed breakfast product featuring characters from the popular Australian animated children's series Bluey. The product combines the heritage of the Kellogg's cereal brand with the branding owned by the BBC and Ludo Studio.

Kellogg's was founded in Battle Creek, Michigan, USA, in 1906 by Will Keith Kellogg. Today, following a significant corporate restructuring in late 2023, the brand is owned and managed by Kellanova, which handles the global snacking, international cereal, and North American frozen foods divisions. For consumers in markets like the United Kingdom and Australia, the product is manufactured in regional facilities to serve local demand. Kellanova remains headquartered in Chicago, Illinois, USA, while maintaining an extensive global supply chain.