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Alpro is a pioneering European brand specializing in plant-based food and beverage alternatives. Originally founded in Belgium in 1980 by Philippe Vandemoortele, the company initially focused on soy-based products before expanding into a wide range of almond, oat, coconut, and hazelnut alternatives. The 'Barista' line is specifically formulated for professional and home use to ensure optimal foaming and texture for coffee beverages.
The manufacturing of Alpro products occurs across several European facilities to maintain regional supply chains. Key production sites are located in Wevelgem, Belgium, as well as in France and the United Kingdom. In 2017, Alpro became part of the Danone group after Danone acquired its former parent company, WhiteWave Foods. Today, Danone manages Alpro as a leading international brand within its Essential Dairy and Plant-Based products division, emphasizing environmental sustainability and carbon-neutral production goals.
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