ARRA Cherry Crush grapes

ARRA Cherry Crush is a proprietary table grape variety known for its deep red color and cherry-like flavor profile. The ARRA line of grapes was originally developed through a breeding program in California, USA, by Giumarra Vineyards and Grapa Varieties. These grapes are globally licensed to growers across different regions to ensure year-round availability. In the Brazilian market, they are typically cultivated in the São Francisco Valley region, known for its ideal climate for viticulture. The brand is managed by Grapa Varieties, a family-owned company that specializes in the development and commercialization of new grape varieties worldwide. The product shown reflects the distribution in Brazil, where it is packaged and sold by local licensed agricultural partners.