Boujee Soft Drink

Boujee is a premium carbonated soft drink brand that originated in Israel. It is known for its high-quality ingredients and modern, aesthetic packaging that targets a youthful and trendy demographic.

The brand was developed and is owned by the Israeli company Super-Pharm, which is the largest drugstore chain in Israel. While the brand emphasizes a global and luxurious lifestyle, its manufacturing and corporate foundation are firmly rooted in the Israeli market, where it is primarily distributed through Super-Pharm's extensive retail network.