Frisco Grape powdered drink mix

Frisco is a long-standing brand of powdered drink mixes highly popular in the Brazilian market. Originally developed in Brazil, it became a household name due to its variety of fruit flavors and ease of preparation. For many years, the brand was part of the Kraft Foods portfolio (which later became Mondelēz International). In a strategic move to focus on other core categories, Mondelēz sold Frisco along with the Tornado brand to 3corações in 2016.

Today, the brand is owned and manufactured by the 3corações Group (Grupo 3corações), which is a major joint venture between the Brazilian company São Miguel Holding and the Israeli food group Strauss. The product is primarily manufactured in Brazil, specifically in industrial plants located in the Northeast region, serving the entire national territory with a focus on affordability and vitamin enrichment.