Nutella Plant Based chocolate hazelnut spread

Nutella Plant Based is a vegan-friendly version of the world-famous hazelnut and cocoa spread. Originally created in Italy by the Ferrero family in the 1940s as a solution to cocoa shortages, Nutella has grown into a global household staple. This specific plant-based variety was launched to cater to the growing demand for dairy-free alternatives, replacing milk with plant-based ingredients while maintaining its signature taste profile.

The product is manufactured primarily in Italy, particularly in the Sant'Angelo dei Lombardi plant for this specific launch, though Ferrero operates dozens of factories worldwide across Europe, North and South America, and Asia. As one of the largest confectionery companies in the world, Ferrero remains a private family-owned entity headquartered in Luxembourg, maintaining strict control over its supply chain and global distribution networks.