fritz-limo

fritz-limo is a premium soft drink line produced by the German company fritz-kola GmbH & Co. KG. Founded in Hamburg in 2002 by two students, Mirco Wolf Wiegert and Lorenz Hampl, the brand was built on the philosophy of creating a product with more caffeine and less sweetness than mainstream alternatives, eventually expanding from their flagship cola into a variety of fruit-flavored lemonades known as fritz-limo.

The brand has gained notoriety for its distinctive minimalist glass bottle design and its commitment to sustainability, using returnable glass bottles almost exclusively. Unlike many large international beverage brands, fritz-kola remains an independent company based in Hamburg. The manufacturing and bottling processes are decentralized, utilizing several local mineral springs and bottling plants across Germany to minimize transportation distances and support regional production.