Birell Pomelo & Grep non-alcoholic beer

The product is Birell Pomelo & Grep, a highly popular non-alcoholic flavored beer. The barcode 8595006170199 identifies this specific beverage produced by Plzeňský Prazdroj in the Czech Republic. Birell was originally developed in cooperation with a Swiss brewery but became a flagship non-alcoholic brand for the Czech market.

Plzeňský Prazdroj, the manufacturer, is the largest producer of beer in the Czech Republic. Since 2017, the company and the Birell brand have been under the ownership of the Japanese multinational Asahi Group Holdings. The production remains centered in the Czech Republic, specifically at the Radegast and Velké Popovice breweries, maintaining its heritage and local manufacturing roots.