Chio Pom-Bär Original

Pom-Bär is a popular bear-shaped potato snack that originated in Germany. It was first introduced in 1987 by the Wolf Bergstraße company, which later became part of the Intersnack Group. The product is known for its light, crispy texture and child-friendly design, successfully expanding across Europe under various brand names like Chio or Kelly's depending on the local market.

Today, the brand is owned by the Intersnack Group, a major European snack food manufacturer headquartered in Düsseldorf, Germany. While the brand has deep German roots, the manufacturing occurs in multiple countries across Europe, including Germany, Poland, and Hungary, to supply local markets efficiently. In the Netherlands, the product is commonly marketed under the Chio umbrella brand.

Intersnack Group remains a privately held family business, focusing on a wide portfolio of nuts, chips, and specialty snacks. The Pom-Bär brand continues to be a core part of their international strategy, maintaining its position as a leading snack for families due to its gluten-free recipe and lack of artificial flavor enhancers.