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Discover where a brand or product originates

Allegro Compact SUV E-plus 374 electric folding bike

ownerLa Vinicola del Titerno S.r.l. (Italy)
originItaly
manufacturedmultipleCountries

Allegro is a Swiss bicycle brand with a long tradition, dating back to 1914 when it was founded by Arnold Grandjean. Originally a high-end Swiss manufacturer, the brand has evolved over a century, specializing in city, trekking, and increasingly, electric bikes. Today, Allegro is known for its practical urban mobility solutions, such as the compact folding e-bikes seen here.

While the brand maintains its Swiss heritage and design philosophy, modern manufacturing is typically distributed internationally, often involving production in Europe or Asia to maintain competitive pricing. The brand is currently managed under the umbrella of Colag AG, a major Swiss bicycle distributor and manufacturer that revitalized the brand for the modern electric age. Colag AG is headquartered in Zurich, Switzerland, ensuring the brand remains under Swiss ownership and direction.

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