Jaeger-LeCoultre Reverso watch

The Jaeger-LeCoultre Reverso is one of the most iconic luxury timepieces in horological history, originally developed in 1931. It was famously created for British Army officers in India who needed a watch that could withstand the rigours of polo matches; its signature swivelling case allows the delicate dial to be protected from impacts.

Jaeger-LeCoultre operates as a 'Maison' that prides itself on being a fully integrated manufacture, meaning almost every component of the watch—from the intricate movements to the cases—is produced in-house at their historic facility in Le Sentier, Switzerland. This dedication to Swiss craftsmanship ensures that the 'Swiss Made' label is a core part of its identity.

While the brand has deep roots in the collaboration between Antoine LeCoultre and Edmond Jaeger, it is currently part of the global Richemont Group portfolio. This Swiss luxury goods conglomerate manages some of the world's most prestigious brands, ensuring that Jaeger-LeCoultre maintains its position at the pinnacle of high-end watchmaking.