Spirit uten sukker lemon-lime soda

Spirit is a private label brand of lemon-lime flavored soft drinks primarily sold in the Norwegian market. The specific product shown is 'Spirit uten sukker', which means 'Spirit without sugar', catering to the growing consumer demand for low-calorie and sugar-free beverage options. It is a direct alternative to international brands like Sprite or 7-Up.

The brand is owned and managed by Reitangruppen through its retail subsidiary, REMA 1000. In Norway, REMA 1000 uses the Spirit brand to offer high-quality beverages at a competitive price point. Production of these beverages typically takes place within Norway, often through partnerships with local bottling plants or dedicated suppliers that serve the REMA 1000 supply chain across Scandinavia.

As part of the Reitan Retail ecosystem, the Spirit brand benefits from an extensive distribution network across northern Europe. The ultimate ownership remains with the Reitan family, one of Norway's most prominent business entities, which continues to manage a vast portfolio spanning retail, real estate, and energy sectors.