Made O'Meter
Discover where a brand or product originates
Chef Select is a private label brand primarily associated with Lidl, a major German discount supermarket chain. The Delikatess Fleischsalat (Delicacy Meat Salad) is a traditional German refrigerator staple consisting of finely julienned meat sausage in a mayonnaise dressing, often complemented by pickles as shown in this 'mit Gurke' variant.
As a private label product, manufacturing is typically outsourced to large-scale regional food producers within Germany to ensure freshness and regional supply chain efficiency. It is owned and managed by the Lidl & Schwarz Group, an international retailer based in Neckarsulm, Baden-Württemberg. The brand focuses on providing ready-to-eat meals and convenience foods at competitive price points while adhering to German food quality standards like the 'Initiative Tierwohl' (Animal Welfare Initiative) indicated on the packaging.
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