Alpro This is Not M*lk oat drink

Alpro is a pioneering brand in the plant-based food industry, originally founded in Belgium in 1980. Its 'This is Not M*lk' line is designed to mimic the taste and texture of dairy milk using oats. The brand focuses on sustainable, plant-centric nutrition and has become a household name across Europe.

Today, Alpro is a key brand under the ownership of Danone, a French multinational food-products corporation. While founded in Belgium, the manufacturing of Alpro products occurs in several specialized facilities across Europe, including Belgium, Germany, France, and the United Kingdom, depending on the specific product line and target market. Danone has integrated Alpro into its global plant-based portfolio to meet the increasing consumer demand for dairy alternatives.