Pikok Piept de Pui Afumat (Smoked Chicken Breast)

Pikok is a well-known private label brand primarily associated with Lidl, the international discount supermarket chain. This specific product, 'Piept de Pui Afumat' (Smoked Chicken Breast), is produced for the Romanian market, as indicated by the Romanian labeling and the manufacturer information (Goodies Meat Production S.R.L. located in Prahova, Romania).

As a private label, Pikok products are manufactured by various third-party suppliers who meet the quality standards and specifications set by the Lidl group. The brand provides a range of meat products across Europe, with production usually localized to the region where the products are sold to ensure freshness and logistical efficiency. The ultimate ownership lies with the Schwarz Group, a German multi-national retail group that operates both Lidl and Kaufland.