Del Valle Grape Juice

Del Valle is a prominent brand in the Latin American juice market, originally founded in Mexico in 1947 by Luis Cetto. Over the decades, it grew to become one of the region's most recognizable beverage names. In 2007, the brand underwent a significant transition when it was acquired through a joint venture between The Coca-Cola Company and Coca-Cola FEMSA, marking a major expansion for Coca-Cola into the non-carbonated beverage sector.

In Brazil, Del Valle products are manufactured across various local bottling plants managed by the Coca-Cola system. The brand is positioned as a leader in the nectar and juice category, often utilizing locally sourced fruits. The ultimate ownership remains with The Coca-Cola Company, a global beverage titan headquartered in the United States, managing the brand through its extensive international subsidiary network.